Frequently Asked Questions

Frequently Asked Questions

BASICS

What is Sanlo?
Sanlo is a fintech company that helps game and app developers scale. Our first product, Sanlo Capital, offers fast, flexible financing for game developers so they can grow on their own terms, without dilution.
How does Sanlo work?
For gaming companies with recurring revenue streams, applying for Sanlo Capital takes minutes. Simply complete the sign-up process, connect your existing systems to Sanlo, and receive financing offers within 24 hours.
Is Sanlo Capital right for my company?
If you’re a gaming company and you’re looking to grow - yes! Sanlo Capital was built to cater to game and app companies that need capital to grow quickly while retaining full creative control and ownership of their businesses.
How are you different from companies like Pipe, Capchase, Pollen VC, Braavo, Wayflyer, and ClearCo?
Sanlo was built specifically for game and app developers, by game and app developers. Our team has decades of experience in the worlds of gaming and fintech, and have lived through the challenges we’re now addressing for our customers. We’ve designed Sanlo Capital to be the most developer-friendly, simple, and transparent financing option on the market. Onboarding is self-serve, capital offers are auto-generated, and approved funding is delivered within 72 hours. We also offer flexibility in repayment options - choose between revenue-based and fixed-term financing with a one-time flat fee that shows your full cost upfront.
Do I need to tell my customers that we’re using Sanlo?
Nope. Sanlo never disrupts your customer relationships. Your customers never even need to know we’re here - we’re your invisible growth partner.

SANLO CAPITAL

How much capital can I receive?
We can provide funding as low as $500 and upwards of $3,000,000 per financing (tranche), based on your data and growth goals. We’ve found that most companies prefer “just-in-time” capital, where they receive funding in multiple tranches when it’s needed, as opposed to raising an initial, large lump sum that may sit idle in their account. Sanlo Capital amounts scale up and down, fully in sync with our customers’ growth and needs.
How soon can I get money in my account?
We typically generate financing offers within 72 hours after you finish signing up and connecting your banking data, product analytics, and platforms.
What is the cost of financing with Sanlo?
There’s no cost to sign up to and apply for Sanlo Capital, and there’s no obligation to accept an offer. Once funding is approved, we charge a one-time flat fee per financing tranche that starts at 4%. There are no other fees, warrants, interest payments, covenants, or any other hidden ways of collecting money. You’ll know exactly how much you’ll need to repay in full before you accept funding from us.
How do you decide on your offer terms?
During your sign-up process, you’ll be asked to connect your banking, accounting and app data to Sanlo. Your information is kept strictly confidential and will never be shared; it is purely used to determine the financing options we can offer. Sanlo Capital will then generate personalized terms specifically for your business based on your data.
How is Sanlo Capital different from working with a publisher?
We will never have any input into how you run your company and build your products. We believe that you know best when it comes to managing your business. Our job is simply to provide you with cash so you can be empowered to grow.
How is Sanlo Capital different from raising equity financing (from venture capital firms, angel investors, etc.)?
Sanlo Capital is non-dilutive. We will never take equity ownership in your company. We believe that you’ve worked hard to build your business, so you should own 100% of it.
How is Sanlo Capital different from traditional loans?
Traditional loans have associated costs that are usually based on interest rates, and in some cases additional fees. Traditional loan applications may also require additional documentation and personal guarantees.
Do you work with companies that do not yet have revenue? If so, how?
Yes, we even work with companies that are in the process of building their product and haven’t launched yet. If your company does not currently have revenue, we can still use a number of other data points to assess its overall financial health and offer you fixed-term financing.
Is Sanlo Capital available to companies based outside the US and UK?
Yes! As long as you have a US, Canada, or UK subsidiary, we can work with you. To confirm whether your company can use Sanlo, go through our sign-up process. If you’re not eligible today, we’ll be glad to notify you as soon as we launch in your country.
Am I eligible for new/additional offers while I’m paying down an existing advance?
Yes. In fact, most of our customers use our financing on a recurring/ongoing basis.

FINANCING

What is revenue-based financing?
With revenue-based financing, a business pays back funds using a portion of its future revenues. This means there’s no fixed term or monthly repayment amount, as both will fluctuate with your revenues.
What is fixed-term financing?
With fixed-term financing, a business pays back funds on a pre-determined payment schedule. This means monthly repayment amounts are fixed, and are repaid as stated in the payment schedule regardless of the revenue you generate.
What is non-dilutive financing, and what are some of its benefits?
Founders and CEOs have several options when it comes to financing their businesses. Equity financing is the most common - there’s no repayment obligation, but you’ll own a smaller portion of your company (dilution), and you may not have 100% control over the future business. Non-dilutive financing can be a more attractive option if you have an existing product with a performance track record and you’re looking to grow through ways like user acquisition or expanding your product suite. With non-dilutive financing, your lenders won’t take an ownership stake or have any input into your company’s decision making. However, it does mean that the financed amount needs to be repaid, plus an additional amount in the form of interest, fees, or other structural features of the agreement.

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Financing for game developers, by game developers.
Contact
Questions? Drop us a line👇
Copyright © 2022 Sanlo
Made with ❤️ across the Globe
Financing for game developers, by game developers.
Contact
Questions? Drop us a line👇
Copyright © 2022 Sanlo
Made with ❤️ across the Globe
Financing for game developers, by game developers.
Contact
Questions? Drop us a line👇
Copyright © 2022 Sanlo
Made with ❤️ across the Globe