Many mobile game players have never visited a webshop. They are used to buying directly through the App Store and Google Play. To shift their habits, you must encourage frequent visits and purchases on your new webshop. Scopely has been managing their Marvel Strike Force (MSF) webshop for years and has found effective ways to build a webshop habit among their players, let’s take a closer look at how they do it.

Give your players what they want... If they want your game on a device or platform, they'll let you know. And Snowman has done pretty darn well for themselves by giving their players award-winning titles on different devices and platforms because the players asked for it!. Olya Caliujnaia speaks with Ryan Cash - Founder & CEO of Snowman. Ryan and his team create games for the App Store, Google Play, Apple Arcade, Nintendo Switch, Steam, Netflix, and the Epic Game Store.

Olya talks to Dennis Leong, Co-founder & COO at Nightmarket Games. Nightmarket Games (fka as Epic Interactive Games). In this episode they talk all about branding and IP and the impact they can make on your games and studio.