pgc london 2023

What does raising capital in 2023 look like?

In this fireside chat at PG Connects, Sanlo CEO & Co-Founder, Olya Caliujnaia, and CEO of Super Evil Megacorp, Kristian Segestrale, dive into the topic of what's important for a gaming company to grow and explore how the current economic environment has impacted financing for developers. 👉

Get Capital 🚀

Use Cases

Focus on building, not fundraising

Learn more about Sanlo Capital

Scale Your Game Faster

Secure up to $3M in non-dilutive funding so you can scale faster.

Extend Your Runway

Unlock future revenue now. Extend your runway by months in hours.

Make Strategic Investments

Grow your team, invest in marketing, form new partnerships, and more.

trusted by the top creators

StarBerry & Sanlo
·
Read Case Study
Sanlo is the most developer-friendly, non-dilutive, financing instrument on the market. They were an incredibly valuable partner to have and easy to work with when we needed capital to grow ahead of raising venture capital funding. We could not have grown as quickly as we did without Sanlo.
·
Antti Hattara, CEO & Co-Founder
Super Evil Megacorp & Sanlo
The right way to build a game company is to build a niche game for a niche audience. You need to master different aspects of the game economy and figure out a way to reach the right audience. You need to be a consolidator of knowledge and also be in the position to finance it. This is where Sanlo comes in.
·
Kristian Segerstrale, CEO
Coda Platform & Sanlo •
·
Read Case Study
Sanlo was made for game and app developers, by game and app developers. They understand the gaming industry at a much deeper level than any other financing provider. Working with Sanlo to expand our current portfolio of titles was a no-brainer, and we look forward to continuing our thriving partnership.
·
Sekip Can Gokalp, CEO & Co-Founder
SquareTwo & Sanlo
Sanlo has been and continues to be a solid and reliable partner for our financing needs. They combine software and people in a way that not only caters to game developers, but does so with an expert and personal touch. We look forward to continuing to use them when the needs arise!
·
Dave Yoo, CEO
Tribevest & Sanlo
App developers have only two choices: scale fast while accepting significant debt or dilution, or bootstrap while accepting slower growth - until now. Sanlo is the third option: scale quickly without dilution. And their versatility with revenue-based and fixed-based payment terms is a huge plus.
·
Lee Sweat, CFO

StarBerry & Sanlo
·
Read Case Study
Sanlo is the most developer-friendly, non-dilutive, financing instrument on the market. They were an incredibly valuable partner to have and easy to work with when we needed capital to grow ahead of raising venture capital funding. We could not have grown as quickly as we did without Sanlo.
·
Antti Hattara, CEO & Co-Founder
Coda Platform & Sanlo
·
Read Case Study
Sanlo was made for game and app developers, by game and app developers. They understand the gaming industry at a much deeper level than any other financing provider. Working with Sanlo to expand our current portfolio of titles was a no-brainer, and we look forward to continuing our thriving partnership.
·
Sekip Can Gokalp, CEO & Co-Founder
Super Evil Megacorp & Sanlo
The right way to build a game company is to build a niche game for a niche audience. You need to master different aspects of the game economy and figure out a way to reach the right audience. You need to be a consolidator of knowledge and also be in the position to finance it. This is where Sanlo comes in.
·
Kristian Segerstrale, CEO
SquareTwo & Sanlo
Sanlo has been and continues to be a solid and reliable partner for our financing needs. They combine software and people in a way that not only caters to game developers, but does so with an expert and personal touch. We look forward to continuing to use them when the needs arise!
·
Dave Yoo, CEO
Tribevest & Sanlo
App developers have only two choices: scale fast while accepting significant debt or dilution, or bootstrap while accepting slower growth - until now. Sanlo is the third option: scale quickly without dilution. And their versatility with revenue-based and fixed-based payment terms is a huge plus.
·
Lee Sweat, CFO

StarBerry & Sanlo
Read Case Study
Sanlo is the most developer-friendly, non-dilutive, financing instrument on the market. They were an incredibly valuable partner to have and easy to work with when we needed capital to grow ahead of raising venture capital funding. We could not have grown as quickly as we did without Sanlo.
Antti Hattara, CEO & Co-Founder
Coda Platform & Sanlo
Read Case Study
Sanlo was made for game and app developers, by game and app developers. They understand the gaming industry at a much deeper level than any other financing provider. Working with Sanlo to expand our current portfolio of titles was a no-brainer, and we look forward to continuing our thriving partnership.
Sekip Can Gokalp, CEO & Co-Founder
Super Evil Megacorp & Sanlo
The right way to build a game company is to build a niche game for a niche audience. You need to master different aspects of the game economy and figure out a way to reach the right audience. You need to be a consolidator of knowledge and also be in the position to finance it. This is where Sanlo comes in.
Kristian Segerstrale, CEO
Tribevest & Sanlo
App developers have only two choices: scale fast while accepting significant debt or dilution, or bootstrap while accepting slower growth - until now. Sanlo is the third option: scale quickly without dilution. And their versatility with revenue-based and fixed-based payment terms is a huge plus.
Lee Sweat, CFO
SquareTwo & Sanlo
Sanlo has been and continues to be a solid and reliable partner for our financing needs. They combine software and people in a way that not only caters to game developers, but does so with an expert and personal touch. We look forward to continuing to use them when the needs arise!
Dave Yoo, CEO

Frequently asked questions

The answers you’re looking for

What is a Starter Advance?

Our mission at Sanlo is to help game and app developers of all sizes grow and thrive. As long as you are currently building or have just launched a game or app, you may be eligible for a Starter Advance: a $4,000 in zero-fee financing from Sanlo.

Do you work with companies that do not yet have revenue? If so, how?

Yes, we even work with companies that are in the process of building their product and haven’t launched yet. If your company does not currently have revenue, we can still use a number of other data points to assess its overall financial health and offer you a Starter Advance.

I’m interested in applying for a Starter Advance. How soon can I get money in my account?

We typically generate Starter Advance offers within 24 hours after you finish signing up and connecting your banking data, product analytics, and platforms. If you choose to accept an offer from us, we will fund your bank account directly within 72 hours.

What does “zero-fee” mean? What is the cost of accepting a Starter Advance offer from Sanlo?

There are no costs associated with Sanlo Starter Advances. Signing up is free. Applying is free. If you accept a Starter Advance offer, your only obligation is to pay the $4,000 back to us in full as outlined in your personalized agreement, with $0 additional fees.

What is pre-approval? How can I get pre-approved?

If you meet the following criteria - 1) 1+ live, published game/app, 2) $5K+ monthly revenue, 3) 6+ months of runway, and 4) based in the US, Canada, or UK - then you should sign up for a Starter Advance right now because you are guaranteed to secure an offer for $4,000 in zero-fee financing from Sanlo!

See all FAQs

💫 Learn about other Sanlo products!

Sanlo Capital

Sanlo Analytics